We can do pages like this and have the information presented in different fashion/content for different roles they registered with. For example, we can do a section with a full Scientific Advisory Board and have it visible only to people registered with the “Professional” role.  Or “Wholesalers” or “Retailers”, etc.

We can have the science presented differently to be visible to registered consumers.

And we can have a display that’s available to everyone who visits the site.